Liyana

Master's Degree Bilingual Content Specialist

A professional bilingual content specialist with a master's degree, based in Malaysia and possessing 2 years of working experience, proficient in website copy editing and social media operation. Focusing on smooth and compelling content creation, she excels at crafting clear website copy, managing social media platforms, and delivering high-quality bilingual content.

The World Cup's Hidden Lesson: Service That Never Sleeps

The World Cup runs on a 24/7 schedule. Brands like Hisense and Visa are proving that service can't afford to clock out. Here is what every business should learn.

2026-06-17 11:07:35

How AI Voicebots Could Have Saved the 2026 World Cup Ticketing Disaster

The 2026 FIFA World Cup was supposed to be a celebration of football.Instead,it has become a cautionary tale in how not to handle customer service at scale. In the weeks leading up to the tournament,FIFA found itself in a public relations nightmare.The governing body accidentally issued dozens of free tickets to fans due to a payment processing error—then sent emails demanding those same fans pay up or lose their seats.Fans who thought they had scored a once-in-a-lifetime bargain were told their orders had been cancelled and they had seven days to repurchase at the correct price or forfeit their tickets entirely.

2026-06-16 17:50:33

Call Center Software That Improves CSAT Score–A Case Study for Malaysian Banking

This case study details how a Malaysian bank improved its customer satisfaction(CSAT)score from 71%to 88%within 4 months by switching to Instadesk’s cloud call center software with AI voice and chat.The bank also reduced average wait time from 5.2 minutes to 48 seconds.

2026-06-16 16:02:30

The Ultimate Test of Event Customer Service – What the World Cup Teaches Us About Large‑Scale Support

The 2026 World Cup spans three countries, 16 cities, and 104 matches. Learn how a unified, AI‑powered contact center handles millions of fan inquiries across languages and channels.

2026-06-16 09:45:22

How AI Voicebot Takes Over World Cup Investment Calls and Sales Hotlines

Sponsors and premium ticket buyers flooded World Cup investment hotlines. Learn how AI voicebots automated inbound sales, qualification, and follow-up.

2026-06-16 09:30:04

AI Chatbot with Memory: How Insurance Chatbots Remember Customer History

An AI chatbot with memory retains information from previous conversations,providing a seamless experience across sessions.For insurance,this means the chatbot remembers a customer's policy number,claim history,and previous questions without asking again.This article explains how memory works,its benefits for insurers,and how Instadesk's platform delivers persistent memory.Customers hate repeating themselves;memory eliminates this frustration.A study found that 70% of customers would switch to a competitor after having to repeat information multiple times.

2026-06-15 12:00:37
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